The accolades keep rolling in on our revamped website. Thanks to everyone who has dropped us a line (or sent us flowers) in celebration!
As Jen and I wrote our business plan (and our website copy, natch) this summer, we spent some time getting down to the nitty gritty of what distinguishes Crazy Savvy from other communications and marketing agencies.
At Crazy Savvy, we’re writers first and foremost. We appreciate the value of clear communication. Working with us, you’ll never sit through an “ideation session.” We’ll never explain strategy in terms of “dimensionalizing paradigms” or “synergizing core messaging.” No thank you!
Not only do Jen and I recoil in the face of unnecessary jargon from a style and usage perspective, but we also reject the notion that a consultant must speak in acronyms and jumbled doublespeak in order to be effective. To the contrary, we believe hiring a communications consultant should give a client an objective perspective, nuanced insight, and a wealth of professional experience — all in a format that is actually accessible...and meaningful.
At Crazy Savvy, we’re quite fluent in English (and Russian, and Spanish…) and we express ourselves accordingly. After all, words are infinitely more interesting (and useful!) when paired with actual meaning.
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